How the hottest fast printing equipment manufactur

2022-08-11
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How to face the fast printing equipment manufacturing industry after China's entry into the WTO

China's entry into the WTO is an opportunity for the domestic fast printing industry to integrate with the international fast printing industry and obtain great development. China's entry into the WTO will give strong incentives to domestic manufacturers, resulting in a strong driving force. As long as we seize the opportunity and make full use of our own advantages, we can catch up with the world's advanced level at one fell swoop. Of course, we must first face difficulties and setbacks. After joining the WTO, the inner layer has excellent resilience. We will "dance with Wolves". Before we really become a "tiger", it is difficult to ensure that we will not become the victims of the law of the jungle. But without this opportunity, the gap between the domestic industry level and the international advanced level will continue to widen, and eventually will gradually become a "boiled frog"

development status of rapid printing equipment manufacturing industry

it is generally believed that the rapid printing industry belongs to the printing industry, and the more accurate classification should belong to the information industry. In recent years, with the promotion of knowledge economy to the rapid printing industry, it has been particularly prominent. The author visited drup a2000 and Chicago print01 with his domestic colleagues, and felt the rapid development speed of international fast printing technology. From drup a, which is also an essential test instrument in the machinery industry, 95 to the development of drup a2000 technology, five years is almost the original 50 years! In just over a year from dru-p a2000 to Chicago P R in T01, the maturity rate of the application of new technology is enough to make those who hold optimistic estimates of traditional printing technology reflect. Digital printing technology and equipment are likely to revolutionize the traditional offset printing technology in the field of fast printing, which is also the main focus of manufacturers' competition; For all kinds of printing business, "customized" process equipment is the inevitable direction of fast printing equipment; The traditional small offset press is integrating CTP technology and trying to change the trend of being replaced; With the digitalization of the whole printing process and the continuous improvement of networking technology, "fast printing" will be an all-round embodiment from time to distance. After visiting the P R in T01 indigo booth, I will no longer doubt the print quality of digital printing; After watching the performance of x E IrOx Book fac to ry, you will think that this is the on-demand printing of the development of fast printing equipment; The new improvement of h e id e L-B e RG di46 and the unique structure and performance of R yob I 3404di seem to find a way out for the development of small offset press

in China, small offset press is the main fast printing equipment in the general sense, while foreign fast printing equipment has far exceeded the scope and technical level of small offset press. At present, small offset printing machines in developed countries have completed the process of eliminating low-grade monochrome machines from multi-color machines. Few remaining manufacturers have obtained market recognition with their strong strength and formed a relatively stable monopoly, which has the advantages of high integration, stability, reliability, convenient use and so on. The domestic small offset press industry should be said to be an industry with very fast product upgrading. Several major manufacturers constantly renovate and make progress in product function, quality, serialization and other aspects every year. One year's stagnation is enough to cause permanent backwardness. Despite this, the gap with international counterparts cannot be narrowed, and this gap is growing. The domestic fast printing industry has evolved from the original concept of light printing. It started late and has a poor foundation. The core equipment of light printing is a small offset press. Due to the lack of industry technology and talent accumulation, there is no corresponding forming theory, and the development and improvement of products are basically maintained at the level of medium and low-grade monochrome machines abroad ten years ago. At present, there are more than 40 factories producing small offset presses in China, of which only three to five have technology and production capacity, and the rest are small factories without technical level, key processing equipment, production capacity and product quality assurance. Because the market is not standardized, and the demand has been growing, resulting in low-level vicious competition. The total amount is less than 300 million yuan, far less than any of the few remaining companies in the world. It is in urgent need of large-scale elimination and integration in standardized competition

Countermeasures of enterprises after China's entry into WTO

first of all, China's entry into WTO should be regarded as a good opportunity to be in line with international standards and develop together. We should clearly understand but not be bound by adverse factors. We should see more opportunities and long-term significance brought by China's entry into the WTO. We should grasp the development of enterprises from the height of global integration, take the initiative to meet challenges, and seize fleeting opportunities to develop and expand our own enterprises

1. Strive to improve product technology and establish long-term product strategy

make full use of the leading role of the association, widely carry out international technical exchanges, seek opportunities for technical cooperation, directly borrow advanced new technologies, new materials, and new processes to improve product grades and move closer to the international advanced level. At the same time, we should improve the design and development means and experimental conditions as soon as possible, establish virtual design test means as soon as possible, shorten the development cycle, improve the design quality, and flexibly meet the personalized needs of users. The domestic express printing industry is looking forward to domestic manufacturers coming up with decent things to improve the overall level of the national industry. Domestic backbone enterprises should actively develop high-grade products to repay the society in response to the rise in the market price of domestic minerals in some regions

in the direction of product development, it should expand in both vertical and horizontal directions. Develop vertically towards high-grade and high-tech content; Horizontal should aim at typical printing business, integrate pre press, printing and post press technologies along the whole printing process, develop process products, and provide personalized solutions according to user requirements

2. Rapidly improve the quality of domestic machines

quality is an eternal topic for enterprises, not a new problem brought about by China's entry into WTO. However, after the market is standardized, quality will truly become the life of the enterprise, and at the same time, quality will also become the reflection of the comprehensive strength of the enterprise. After entering the WTO, we can make full use of the favorable factors of the reduction of import tax rates such as supporting spare parts, processing equipment, testing and control instruments, actively carry out technical transformation of equipment, improve the level of supporting quality, improve the quality control system, and quickly improve the comprehensive quality of products, which is the most important weight in the market competition

3. Consolidate the advantages of the domestic service system

printing equipment is a typical type of technical service products, and the market competition largely depends on the service quality. Domestic manufacturers have the advantage of favorable timing and location, convenient transportation and language, low spare parts prices and personnel costs, and it is easy to establish a perfect service system. We should give full play to this advantage, further improve the service quality and consolidate the domestic market

4. Establish a perfect enterprise mechanism

after restructuring, enterprises have taken an important step towards standardized operation. We should continue to deepen the reform, make the asset structure more reasonable, build a framework for long-term development, establish an effective modern enterprise management system and incentive mechanism, and consolidate the corporate governance structure. And actively create conditions for financing in the capital market to pave the financial foundation for the long-term and healthy development of enterprises. To participate in the international market competition, we should first integrate the enterprise mechanism with the international market

5. Actively develop the international market

at present, domestic manufacturers have taken a gratifying step towards the international market, but to a large extent, they are competing for others' small market, and it is difficult to enter the mainstream market. After entering the WTO, people come in, and you can't go out. It's like sitting and waiting to die. Only by going out bravely can we have opportunities. It is difficult to say that today's small market is not tomorrow's big market

the impact of China's entry into WTO on the manufacturing industry of domestic fast printing equipment

the gap between domestic fast printing equipment and the international advanced level is huge. It can also be said that most manufacturers and most products are not on a direct competitive level, and there will be no direct collision in the short term. However, China's accession to the WTO is not a simple change in tax rates. Due to the imbalance of economic development between regions, great differences in investment objectives and blindness of choice, China's market is diversified, with both the demand for the most advanced and cutting-edge equipment, and the demand for medium and low-end equipment is also considerable, which provides opportunities for various types of manufacturers at home and abroad. It is believed that China, a market with great potential, has enough attraction for many manufacturers. China's entry into WTO is a mixed blessing for domestic manufacturers, but I think we should first focus on the long-term benefits that China's entry into WTO will bring to enterprises and the entire industry

benefits:

1. It can quickly regulate the market of disorderly competition, eliminate those manufacturers with low models, output and quality, and survive by obtaining market share by unfair means such as tax evasion, technology theft, market fraud, etc., so that the backbone manufacturers with technology and ability can concentrate on products and markets, make enterprises bigger and stronger, and go abroad

2. It enhances the circulation of technical information and market information, facilitates international technical exchanges and cooperation, and opens a convenient door for domestic manufacturers to integrate into major international industries

3. Promote the horizontal strong alliance in the industry. The market of fast printing equipment is gradually transitioning from the market of isolated products to the market of printing schemes and process products. The expansion of knowledge has greatly shortened the cycle of products, the application of disciplines is more and more extensive, and the technical level is higher and higher, forcing the horizontal combination of technology to become the main driving force for the development of enterprises. At the same time, it also promotes the unification of product technical standards and open interfaces, and gradually moves closer to international standards

4. With the reduction of import tariffs on foreign supporting parts and consumables, there is a greater choice of domestic equipment, which is convenient to improve the grade and quality of domestic equipment

disadvantages:

1. It lowers the threshold for foreign companies to participate in the competition in the Chinese market. Although the existing high-grade products of foreign companies will not have a devastating impact on domestic products in the short term, it is likely that more foreign companies will launch marketable products for the Chinese market, or directly invest and build factories in China. At the same time, it also provides opportunities for those small companies whose products are relatively backward in recent years and are at a disadvantage in the international market competition, which is also a potential crisis

2. Most of the major domestic manufacturers have just transferred from state-owned enterprises. Although the problem of asset ownership has been preliminarily solved, the mechanism needs to be further improved. In essence, the disadvantages of state-owned enterprises have not been completely eliminated. It requires a process of integration, rationalization and accumulation. Their ability to resist risks is very weak, and some have not even had enough energy to consider the Countermeasures of WTO entry. For most domestic manufacturers, WTO entry is a very severe test

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